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Making Driving Safer & More Enjoyable With AR

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More Intuitive Driving

Immersive AR enhances driver safety by improving situational awareness and reducing cognitive load. Essential information is displayed directly in the driver’s field of view (FoV), reducing the need to look away from the road, resulting in a safer, more intuitive driving experience.

AR Navigation

Rocksolid For Automotive

Displaying the right information, in the right place, at the right time is the hardest challenge in automotive AR. Let Rocksolid® handle the complexity, so your team can focus on building experiences that matter.

Solving the Challenges of Automotive AR

Localization & Motion Tracking

Most AR solutions struggle to keep content aligned with the real world. Rocksolid uses advanced 15-DoF localization and motion tracking to ensure information stays accurately positioned in the driver’s field of view.

 

Automotive AR with Object detection

Latency Optimization

Delayed visuals reduce driver confidence and limit real‑world usability. Rocksolid is built to keep AR overlays tightly synchronized with the road, so navigation guidance, lane cues, and safety information appear exactly where and when drivers expect them.

Automotive AR and Latency

Occlusion Management

Forget intrusive overlays. Rocksolid uses advanced Mixed Reality Scene Generation to blend AR assets naturally into the real world for a clear, distraction-free view.

 

Automotive AR and Occlusion

Use Cases

AR Enhanced Safety

  • Collision warning
  • Lane change assist
  • Lane departure warnings
  • Pedestrian zone highlights
  • etc.

AR Navigation & Parking

  • Turn/maneuver arrows
  • Point of Interest (charging, parking, etc. )
  • Destination pin
  • Street names
  • Parking assist
  • etc.

Multi-display Experiences

Create unified AR or HMI experiences on multiple displays.

  • Unified AR avatar
  • Surround parking experience (multi-screen)
  • Multi-display apps & games

Displays

Rocksolid supports both see-through and opaque displays, with multi-screen functionality for synchronized AR content across multiple displays.

  • Heads-up displays (HUDs)
  • Instrument clusters
  • Infotainment screens
  • Rear seat entertainment screens
  • E-mirrors
  • AR glasses
AR Vehicle Displays

Automotive Customers

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Creating immersive automotive AR experiences.

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